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Presenting Great Movies Since 1926 And Here At The Norwood Since 1949
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A fourth generation family run theatre serving Muskoka for over 80 years. Presenting first run movies in a vintage building. Contemporary visual, sound and seating in climate controlled comfort. Open year round. For 24 hour movie info call 705-645-2333 or visit us @ norwoodcinema3.com
The Giaschi Family History In Cinema
The Giaschi family has been in the cinema exhibition business for over eighty years. Joseph Giaschi built his first theatre The King George in Huntsville in 1926.
He operated it successfully for twenty years with the aid of his two sons Andrew and Frank.
In 1937 he operated the Strand Theatre at 75 Manitoba Street in Bracebridge.
In 1939 Mr. Giaschi added to his list the Port Colborne theatre with a seating capacity of 1000.
In the late 1940’s Joseph with his sons started construction of two new theatres. The Capital in Huntsville with a seating capacity of 750 was opened on November 2nd, 1948. The original King George he eventually converted into a bowling alley.
On Tuesday July 19th, 1949 The Norwood in Bracebridge opened to a capacity crowd. The Strand Theatre was then closed. Recently the Strand Theatre building under went a major renovation bringing the façade back to its early theatre days. Currently it is operated as The Gingerbread House.
After Mr. Giaschi death one of his two sons Frank operated The Capital in Huntsville. Eventually it was sold to The Stinson Company from Barrie and is today still in operation as The Capital.
His other son Andrew took over The Norwood in Bracebridge. Andrew owned and operated the Norwood until his death in the mid 60’s.
In 1965 one of Andrews’s two sons Larry Giaschi with his wife Marion and six young children purchased The Norwood Theatre in Bracebridge. He soon built a restaurant called Norwood Place next door to the theatre. This was his vision of dinner and a movie for Bracebridge. In the 70’s Larry purchased The Muskoka Theatre in Gravenhurst. He ran it until it closed in the early 90’s.
In the Early 80’s Larry converted The Norwood into a two-screen theatre. In 1991 he converted the restaurant by adding an addition creating a third screen. Thus, the Norwood Cinema Three name appeared on the Marquee.
Prior to Larry’s death in 2001 one of his daughters Gina Giaschi Mitchell and her husband Brian Mitchell purchased the cinema. With their purchase the Giaschi name is now in its fourth generation of family business.
In 2002 Gina and Brian began updating the three cinemas with new technology on the projectors, new screens, new sound systems and new seating. The Marquee was as well rebuilt to today’s standards yet keeping with its original design. In 2002 a private not for profit film group called Spinning Reels was formed. Since opening night at The Norwood they have successfully presented “Movies with a Difference” every month. The smallest theatre has been outfitted with special presentation equipment for a variety of private rental options. Sales presentations, birthday/retirement parties, Caribbean DVD wedding receptions and home movies on the big screen have all been presented.
In June 2007 New Line Cinema in association with Alliance Atlantis and Universal Studios choose The Norwood for an advance screening of Hairspray for their top international executives along with invited industry guests. In June 2008 The Norwood was chosen by Universal Studios/Alliance Films Home Entertainment for the Universal Studios screening of The Incredible Hulk.
As we near our 60th year The Norwood continues to welcome our own communities, our seasonal cottagers who come home to Muskoka from near and afar and yes the occasional celebrity. Our patrons as well have been coming here for generations to share in the history of a family tradition.
The Norwood Cinema 3 perhaps the largest home theatre screen in Muskoka.
